GENERATE SPONSORS MARKETING MAGAZINE’S INAUGURAL SPONSORSHIP INNOVATION SUMMIT

Generate Sponsorship, the UK’s fastest growing sponsorship consultancy, has partnered with Marketing Magazine as main sponsor of its inaugural ‘Sponsorship Innovation Summit’. 

The two day conference, which takes place on 29 and 30 November 2011, will bring together senior marketing and brand professionals from leading brands and rights holders across the UK.

The event will demonstrate case studies, thought leadership sessions, and the sharing of best-practice, exampling how to develop innovative sponsorship strategies.  

Key topics will include:

• Measuring & Evaluating Sponsorship ROI Activity
  Hear from British Gas on how you can demonstrate ‘bang for your buck’ and how to measure return for your sponsorship
• Using Social Media As A Sponsorship Enhancement Tool
  Domino’s Pizza and Heineken explain the benefits of using social media and how it can be used to engage with consumers
• Telling A Story Through Sponsorship Activation – includes a Sports Case Study
  Using a case study on the potential of sports sponsorship, Aviva describe the methods that you can use to engage existing and new audiences to maximise returns
• How To Reach & Engage With A Wider Audience Through Sponsorship
  Visa Europe will help you to understand how, when and why consumers respond to different activity to ensure you are reaching your maximum potential audience

To secure a place at the event go to www.sponsorshipsummit.com, and quote the code ‘GENAMS’ to receive a 20% discount on tickets for the event.

-ENDS-

For further information:

Maryann Stevens

0845 241 8111

ms@generatesponsorship.com